Tag Archives: social media
The new Facebook Timeline: My first impressions
On Thursday 22nd September Facebook held its 2011 f8 developer conference in San Francisco, California, an annual event with the aim of generating collaboration and networking between entrepreneurs and developers as well as announcements of new Facebook updates. With the introduction of Google’s new social platform, Google+, earlier in the summer, there was a lot […]
5 super cool marketing websites
Earlier in the year I blogged about the social media heavyweights I think YOU should be following. This included links to the blogs, websites, and social media pages of some of the biggest and brightest personalities in the world of social media. But a recent post by Mitch Joel made me think about other marketing websites, […]
27 social media insights from SMM11
On the 19th September 2011, I attended the Social Media Marketing and Monitoring 2011 (SMM11) conference in London, an event set up and run by Luke Brynley-Jones at Our Social Times. Unfortunately, I’ve not had a chance to attend many digital and social media events over the past year and so it was great to finally get opportunity to do […]
Developing the case for social integration
Earlier this year Jeremiah Owyang presented a webinar (in association with Janrain and Badgville) on ‘How to Integrate Social into your Website‘. The webinar, based on research by the Altimeter Group, introduced a roadmap for social integration and explained how websites evolve as part of an iterative process. In the webinar Jeremiah stresses the importance […]
A beginner’s guide to Facebook’s EdgeRank
Facebook is becoming an increasingly popular social media marketing tactic for many businesses as they look to take advantage of the 650 million+ user base the social network has built up since its launch in 2007. With 1 in every 13 people in world with an account, Facebook is by far the world’s biggest social […]
What does ‘engagement’ really mean?
In marketing and in social media in particular, the terms ‘engage’ and ‘engagement’ are used a lot. But what does it mean to ‘engage’ with people on the social web? And what does ‘engagement’ mean to customers? Creating connections Brian Solis defines engagement as ‘the time spent with the brand, either individually, in a community environment or […]
