Tag Archives: social media

What does your Facebook page have to offer?

The creation of a Facebook page is only the first step in a long process to building an engaged following and community around a product, service or brand. Maybe it’s the simplicity of the process. Or the fact that it doesn’t ‘cost’ anything to set up. But it seems many people are tempted into creating a […]

How to find a job using social media

The economic crisis is continuing to bite and with unemployment in the UK at its highest level since the mid-90s finding a job is becoming an increasingly difficult task. To get the right job takes focus, commitment and discipline. Competition for work is fierce and job-seekers need to find any edge they can to get […]

Inbound marketing for small businesses

This post was originally published on Smart Insights on 24th April 2012. I cross-post it here with all the links and tags for your reading pleasure! Setting up and running a small business is both daunting and exciting in equal measure. But with the economic downturn combined with an increasingly crowded competitive landscape, the need to promote […]

Why did Facebook buy Instagram for $1bn?

Facebook’s acquisition of Instagram for $1 billion on Monday took a lot of people by surprise. There’s usually rumours and conjecture surrounding such deals but this one seemed to come out of the blue. As an Instagram fan I’ve taken quite an interest in this story. Whilst I’m not feeling particularly worried about the acquisition […]

Practice what you preach

Last week I attended the Social Media World Forum (#SMWF) in London where I had the good fortune to watch a number of interesting keynotes and panel discussions. The highlight of the two days for me was Chris Brogan’s keynote presentation on day one. I’ve been a fan of Chris’s work for a few years […]

7 key takeaways from SMWF 2012

Earlier this week I attended the Social Media World Forum (#SMWF) in Olympia, London. As the first big conference of the year I was looking forward to the event, especially so as the schedule included some big name speakers (stand-outs included Chris Brogan and Scott Monty from Ford) and many of the sessions promised some […]